Mailchimp

3.2 / 5
Monthly cost
$0
Category
Email Services
Tagline
The famous name in email, and not the bargain it used to be.
Last updated
October 26, 2026

Pros

  • A business that wants the tool everyone has heard of and lots of connections to other software.

Cons

  • The free plan shrank to 250 contacts, prices climb fast as your list grows, and going over your limits triggers extra charges.

Verdict

It still works fine, but beginners get more room to grow for the same money elsewhere on this list.

What It Does

Email marketing with templates, basic automation, landing pages, and a very large library of integrations.

Who Should Skip

A beginner counting contacts, because the free plan is now very small and overage charges are real.

Cost Details

Free plan covers only 250 contacts and 500 sends a month. Essentials from $13 a month at 500 contacts.